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Displays for Digital Signage – Part 3 – LCD Screens

In our last article on displays for digital signage we looked at projection systems and their advantages and disadvantages. Now we turn our attention to the suitability of LCD screens in digital signage installations.   What is a LCD screen? These days LCD screens … Continue reading

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Displays for Digital Signage – Part 2 – Projectors

In the first article on displays for digital signage we looked at video walls and their advantages and disadvantages. Now we turn our attention to the suitability of Projection technology in digital signage applications together with the advantages and disadvantages of … Continue reading

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Displays for Digital Signage – Part 1 – Video Walls

Many people are confused about what is the best display technology for Digital Signage. The answer is ‘it depends’. So we thought we would create a few articles on the different types of display technologies commonly used in digital signage … Continue reading

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Screen Placement tip #4 – Clutter

When talking about clutter and digital signage, even non advertising related let us first look at the Wikipedia description of clutter – Advertising or marketing clutter refers to the large volume of advertising messages that the average consumer is exposed to … Continue reading

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Digital signage screen placement tip #3 – Cone of Vision & Eccentricity

When considering where to best place a digital signage screen it is always best to consider the way that the human eye works. There are two primary parameters to consider when looking for the ideal location for your screen, the … Continue reading

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Screen Placement for Digital Signage – tip #1

  Over the coming days & weeks we will be providing a series of Screen placement tips. These tips will be based upon Retail best practices for signage, as well as looking at how the big advertising companies quantify the … Continue reading