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10 reasons why digital signage is useful

Digital signage solutions are being exploited by most business owners today to give them a marketing edge over their competitors. There are many different benefits digital signage can have on your business, which may help you become more successful within your … Continue reading

3 strategies for Increasing Customer Lifetime Value (LTV)

Did you know that it costs typically seven times more to acquire a new customer than it does to keep an existing one? While there’s nothing wrong with working hard to grow your customer base, it’s important to remember the … Continue reading

The Cost of Customer Acquisition.

Recently I wrote some pieces about our recommended reading list. One of the books was about Inbound Marketing specifically HubSpot. During that article I talked about how we had to re-engineer the company from a company selling Enterprise level software to … Continue reading

Dynamax Recommended Reading List – #5

This will be the last recommended reading for a while, but we will come back with more as they come to us. I just love books that dispel the adage that management of a business has to be done a … Continue reading

Dynamax Recommended Reading List – #4

  I am not sure if this book portrays a utopian view of the future of mankind or a dystopian one (I err on the side of utopian probably). However what it does is introduce the reader, from one of … Continue reading

Dynamax Recommended Reading List – #3

I love people that challenge the status quo, especially when it comes to management and how best to run your company. One such individual who challenges continuously is a gentlemen by the name of Jason Fried. Jason and his partner David … Continue reading

Dynamax Recommended Reading List – #2

I always remember when Dynamax decided to go down the SaaS route rather than where we had come from which was the Out Of Home Advertising sector. In our old markets (we we still serve today by the way) a … Continue reading

Displays for Digital Signage – Part 6 – The Future

In our last article on displays for digital signage we looked at LED screens and their advantages and disadvantages. Now we dust of our crystal ball and take a quick look at a few upcoming display technologies and their possible suitability in digital … Continue reading

Replace your static posters with digital signage displays

Is it not time you threw away those static posters and chalk board menus? Do you want to save print costs and have more time to concentrate on other things in your business? Then add some digital signage to your … Continue reading

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