MEPC, a prominent name in the UK commercial property for more than 60 years uses POVng- our premise-based digital signage software- to promote its properties and create an impressive presentation room for their new office at Chineham Business Park in Basingstoke. … Continue reading
Category Archives: Digital Signage
The differences between digital advertising displays and standard advertising channels
Even tough the purpose of digital screen advertising converges with that of other advertising and communication channels- raising awareness and triggering a response- this particular medium is different in a number of ways. The benefits and complementarity of this communication … Continue reading
digitalsignage.NET used in fitness centre to show news and generate ad revenues
FireWalker Gym in Wolverhampton, UK uses our software- digitalsignage.NET to display the latest broadcast news, advertising from local companies and local news from Beacon Radio helping its members keep fit and informed at the same time. Unlike the standard … Continue reading
Swedish supermarket uses digital signage and social media to make prices fall
Here is a very good example of how digital signage and social media can be used in store for promoting a product and encouraging customers to actively get involved in making prices fall. The following article is a rendering of … Continue reading
Latest findings of the Retail Systems Research. How retailers’ view of technology has changed.
One of the latest Retail System Reasearch papers released in June, reveals some interesting facts about how do retailers attempt to make their stores relevant to the 21 century consumer and what role is technology assigned in this endeavour. … Continue reading
Gesture-recognition technology and the digital signage space
Yesterday’s big news was the acquisition of GestureTek’s gesture recognition IP by Qualcomm- a company producing low power processors for things like smartphones. This implies that we might soon use gesture- controlled smartphones and tablets which- taking into account their … Continue reading
Japanese firm develops Android- based multi-touch digital signage display
Perhaps to no one’s surprise, the Japanese are experimenting with manufacturing Android- based digital signage displays. SKR Technology, a Japanese digital signage hardware producer, announces the development of a 32” multi-touch device running on Android, as reported by DigInfo … Continue reading
Harry Potter’s premiere – streamed live on JCDecaux’s digital billboards. Pleased to be behind the screens.
UK’s first live footage of a London film premiere streamed on outdoor screens will take place tonight (7 July) and will be aired on 10 of JCDecaux’s Transvision screens in 9 major train stations across the city. Our technical team … Continue reading
Highlights of Kinetic’s 2011 Digital Out of Home Report
Kinetic’ s 2011 UK Digital Out Of Home Handbook has been officially released this week, a must read publication for anyone interested in this topic, as voices within the industry say. The research conducted together with Grand Visual, summarizes the … Continue reading
How Tesco works in South Korea. Virtual shopping, real results.
It’s not exactly digital-out-of-home nor digital signage but it is about reaching people on the go with the right information. It also involves the famous QR codes. South- Koreans are the world’s second busiest people in terms of working … Continue reading