After many years of MPEG2 being the video codec of choice for digital signage it looks as if its days are numbered. Firstly DPAA (nee OVAB) announce that H264 is the choice for their partners networks (putting to one side … Continue reading
Digital Signage reach of 70% each month
An interesting study. Given that a large portion of the Global retailers are based in USA and also have a tendency to lead with innovative technologies on a large scale (look at Wal-Mart) I wonder how these figures reflect across EMEA. According to a … Continue reading
60% of consumers follow at least one brand on social media networks
The majority of consumers are willing to follow a brand on Facebook or Twitter — especially if there is a financial motivator such as coupons or special promotions, a new study found. In fact, 60% of consumers polled follow at … Continue reading
Nail on the head
One of the better articles I’ve seen in a long time with very succinct points, Dave has really hit the nail squarely on the head here. It’s fortunate for some that not every company adopts this approach. Potential customers I … Continue reading
Clutter, what do you do?
An interesting perspective on clutter with some good thought provokers. The average consumer is confronted with over 36,000 commercial messages per day. Decision makers face even more options. All available space is being bought up and sold as advertising space. … Continue reading
Google purchases Groupon
Interesting that just after our blog the other day here discussing the online2offline market and how digital signage could be leveraged to help this market, Google go and purchase Groupon. Groupon have a large sales force that potentially takes Google … Continue reading
Adobe annnounce Flash Player 10.2 beta
Check out this link especially the video. What is really interesting here is that as and when this technology migrates to AIR it will bring down the cost of computing requirements for digital signage systems that are based on Flash … Continue reading
PRIVATE EQUITY INVESTORS BULLISH ABOUT UK MEDIA SECTOR
PRIVATE EQUITY INVESTORS BULLISH ABOUT UK MEDIA SECTOR FOR THE NEXT 12 MONTHS Two thirds (64 %) of Private Equity (PE) investors expect to see activity levels increase in the UK media sector over the next 12 months, according to … Continue reading
digitalsignage.NET partners with Shuttle
Dynamax Technologies are pleased to announce their collaboration with Shuttle Inc., to provide Dynamax partners with media players for use across multiple digital signage environments. This collaborative approach provides Dynamax partners with a robust and cost effective solution for all … Continue reading
Is 1080p Really worth it?
I distinctly remember recently all the videophile’s bemoaning the fact that the newly announced Apple TV device only supported 720p. I started thinking ‘why would Apple do that?’ so as I conducted research I came across various web sites that … Continue reading