Plumbing, heating and engineering specialists embrace digital communications in order to boost their sales this winter
British plumbing and heating commercial specialists, BSS, is currently testing the new digital signage system which is powered by Dynamax’ digitalsignage.NET in 10% of its branches. The intention is to roll out to the rest of the network in the next few months.
Dynamax has teamed up with Blackpool-based Channel Partner, Review Systems, in order to fit one or two screens per site. In the stores where there will be two screens, both of them will run the same content.
BSS has chosen to place the digital signage by the sales desk in each store, where they will be running both promotional videos and images of suppliers in an attempt to boost sales.
Jonathan Brown, Managing Director at Review Systems, said: “We have been working with Dynamax for a number of years and in particular been working with the digitalsignage.NET platform. The user/admin interface is so simple yet it’s clever enough in design to allow us to target the right audience at the right time. We are looking forward to watching the network grow and as always are confident Dynamax can help along the way.”
In winter time, competition is fierce within the plumbing and heating industry. Both Dynamax and Review Systems believe that digital signage is an effective way to create a memorable experience for any target audience, meaning the aim of increasing brand awareness should be fulfilled.
Blackburn Company, Dynamax , are one of the longest standing digital signage companies in the world. Its software products allow schools, retailers, small shops and businesses throughout the UK to deliver targeted communications to their audiences via interconnected screens installed in their locations.
The Preston College, Merseyrail, Rohan and East End Foods are just a few of its recent most clients.
About Review Systems
Based in Preston, United Kingdom Review Systems Limited is a multimedia company focused entirely on providing affordable innovative in-store marketing solutions and information systems to a diverse range of organisations throughout the country.
With highly experienced staff who has worked in the digital signage industry for more than 10 years across an array of vertical sectors, Review Systems is committed to providing complete digital signage solutions that generate business and create product and brand awareness for its clients.
To find out more about the company, please visit www.reviewsystems.co.uk.