Excellent article on Sales complexity

We came across this top class article on Sales complexity, and how ultimately the cost of customer acquisition is vital to success. So we thought we would share !

Vital in the SaaS digital signage model, as there are big differences in acquisition between Enterprise and SMB’s in this space, but just as appropriate for any business.

http://www.forentrepreneurs.com/sales-complexity/

Enjoy 🙂


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